Exploring Super Bowl Boards: A Comprehensive Guide for Procurement Managers
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- publisher
- Penny
- Issue Time
- Nov 22,2024
Summary
Super Bowl boards blend fun and strategy, offering businesses an opportunity to create interactive, customizable products. From 10x10 grids to reusable designs, these boards engage users while showcasing your brand. Learn how to make, set up, and run these popular betting games, and discover how their principles can enhance your approach to product development and customization.

What Is a Super Bowl Board?
A Super Bowl board, or a "football square game board," is a grid-based chart used during the Super Bowl. It's primarily for casual betting and entertainment. Here's a breakdown:
● Grid Layout: Usually a 10x10 grid, resulting in 100 squares. Each row and column is labeled 0-9 to represent possible game scores.
● Customization: Boards can be made with themes, colors, and logos to enhance appeal. Brands often use this opportunity to create tailored products for their audience.
● Material: Boards are typically printed on durable cardstock or even reusable materials like laminated sheets.
Fun Fact: Over 50% of Super Bowl viewers participate in betting games, and boards like these are central to office pools and parties, boosting engagement during the event.
How Does a Super Bowl Board Work?
The rules are simple yet engaging, making it perfect for large or small gatherings:
● Participants Buy Squares: Each square corresponds to a potential score combination.
● Numbers Are Assigned: After all squares are filled, random numbers (0-9) are assigned to rows and columns.
● Tracking the Game: As the game progresses, participants match the last digit of each team's score to the grid.
● Winning: Payouts are often set for each quarter or the final game score.
For example, if the score at halftime is 21-17, the winning square matches the last digits: 1 (home team) and 7 (away team).
How to Make a Super Bowl Board?
Creating a Super Bowl board is straightforward:
● Step 1: Design the Grid: Draw or print a 10x10 grid on a large sheet. Templates are readily available online.
● Step 2: Customize It: Add logos, team colors, or event branding. Consider digital versions for online play.
● Step 3: Add Rules: Include clear instructions on how to play, making it user-friendly for all participants.
Many companies invest in professional printing services to produce reusable, branded boards. Custom options cost between $5-$20 per board depending on materials and complexity.
How to Do a Super Bowl Board?
Managing a Super Bowl board involves organizing participants and keeping the process transparent:
● Set Entry Fees: Decide a cost per square. Typical prices range from $1 to $10, depending on the group size.
● Distribute Numbers Randomly: Use apps or random number generators to ensure fairness.
● Track Entries: Maintain a clear record of who owns each square, which can be done on paper or digitally.
Running a successful board game not only ensures repeat customers but also creates a loyal user base who associate your products with fun and reliability.
How to Create and Set Up a Super Bowl Board?
The setup can be customized to fit various audiences:
● Reusable Boards: These are ideal for long-term use. Vinyl or laminated boards are durable, and erasable markers make them practical.
● Digital Versions: Online boards allow participants to join remotely. These cost around $30-$50 for a one-time setup but are reusable for multiple events.
● Event Integration: Add themed designs for high-profile games. For example, boards featuring Super Bowl 2024's logo can appeal to fans and collectors alike.
How to Run a Super Bowl Board?
Running a board requires clear communication and engagement:
● Collect Entries: Track who paid and assign squares. Apps like "Football Squares Plus" simplify this process.
● Announce Winners: Use real-time updates during the game to maintain interest.
● Encourage Interaction: Boards often work as conversation starters, enhancing the overall experience.
Why This Matters for Procurement Managers
While Super Bowl boards might seem niche, they highlight essential principles for product development:
● Customization Potential: Offering tailored designs, from logos to grid layouts, showcases your company's ability to meet diverse client needs.
● Market Reach: These boards cater to sports enthusiasts, event planners, and corporate teams, making them versatile across industries.
● Affordable Production: With a production cost of under $20 per board, they yield significant ROI when marketed effectively.